The Risks Involved in Using a PBN Site

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A pbn site is a group of sites that are owned by the same person or business and link to one another. They are used for SEO purposes and can improve the ranking of a website. However, it is important to know the risks involved in using a pbn before you begin to build it. The first thing to keep in mind is that PBNs violate Google’s guidelines and can result in harsh penalties if they are found out.

It is important that you use different domains for your PBN so that they appear to be unique. You can also use different hosting providers for each domain. This will ensure that the IP addresses aren’t all the same, and it will help prevent your PBN from being penalized by Google. It is also a good idea to use a CMS platform for each website and create unique content for each of them. While this is time consuming, it can prevent your PBN from getting a penalty.

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Another way to avoid being penalized is by having a diverse anchor text profile. This means that you should try to mix it up with branded and non-branded keywords. It is also a good idea to include a few natural LSI keywords in your anchor text.

Finally, it is a good idea to regularly post new content on your PBN sites. This will help keep them alive and increase their power over time. Moreover, it will make them look more authentic to Google. This is because Google will be able to see that the sites are being kept up to date and are not just spammy PBNs.

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